Jessica Harllee is a staff product designer who designs and builds tools for small, creative businesses, currently at Shopify.
I've worked at two-sided marketplaces, including Faire, Etsy, and Kickstarter, worked in-house at a D2C brand, and sold embroidered wall hangings through my Etsy shop. Occasionally, I write and speak about product design and being on the IC track.
Learn more about meI'm a generalist who loves every part of the process, from doing research and defining the problem all the way to writing reusable CSS and pushing code. My work has included complex tooling, addressing longstanding debt, optimizing conversion funnels, and design systems creation and adoption.
Learn more about my work and process through the case studies below.
A series of projects to improve Faire’s CRM tools through simplification and new features.
A full website rebrand of Primary, including a new, accessible design system.
A visual interface for creating and managing color swatches.
Rethink filtering on Primary to accommodate dozens of unique clothing colors.
Collecting category-specific information from sellers to power search filters.
Give Etsy sellers the tools they need to accurately and easily manage their inventory.
The creation and maintenance of Etsy's first design system.
A redesign and rewrite of the core of Etsy's seller tools.
Case studies have been simplified and edited for public viewing.
Occasionally, I write when the mood strikes, especially about personal and professional challenges that I've faced.